The NY Knicks go mobile!
2012.02.08
March 2011
Calgary Flames app featured on Marketing Sherpa
Submitted by Shannon M on Thu, 2011-03-31 13:28
The article looks at the success of the Calgary Flames app and how a well designed and executed app along with thoughtful marketing efforts resulted in very positive feedback fron fans. The Calgary Flames app, which exceeded download projections, was just released for Android; and will be coming out with version updates for iPhone and Blackberry shortly with some new features and a fresh look.
Click to check out the full article.
Read More »Best Practices for Apple's New Renewable Subscription Model
Submitted by Scott Michaels on Wed, 2011-03-30 13:51
With the addition of the renewable type of purchase from Apple, there has been a bit of confusion as to what the best practices are when using that new service. There are some very clear changes to the flow in order to meet Apple approval as opposed to the prior methodologies where you tracked that purchase yourself.
Here is a summary of the best practices for subscription purchases.
Wording:
If you offer a free issue of your magazine, you should always use the words 'free issue' or 'free period'. Do not use the words 'free trial'
Subscription tracking:
Read More »Atimi Vice President, Scott Michaels' segment from Global News
Submitted by Shannon M on Wed, 2011-03-30 11:55
If you missed the news hour Friday March 25th, here is the segment in which Scott Michaels talks about Vancouver as a hub for application development.
Enjoy!
Read More »Scott Michaels quoted on IT Business.ca
Submitted by Shannon M on Tue, 2011-03-29 10:56
Scott Michaels, Atimi Software Vice President, was quoted in an IT Business.ca article about the iPad 2 release. Scott talks about his efforts to get an iPad 2 and how one Best Buy in Denver, CO was letting customers put down a $100 deposit to be guaranteed an iPad 2 on release date.
Click for the full article
Read More »Calgary Flames app featured in Hockey Now Magazine
Submitted by Shannon M on Mon, 2011-03-28 15:08
The Calgary Flames app, developed by Atimi Software, is featured in the March 19 issue of Hockey Now, Alberta edition. The article highlights the key features of the Flames' app that make it so popular with fans. The interactive stadium map, high quality photos and videos, game reminders and ticket purchasing make it essential for all Flames fans.
Read More »Scott Michaels, Vice President Atimi Software, speaking on the BlackBerry PlayBook with Mobile Marketer
Submitted by Shannon M on Mon, 2011-03-28 12:19
Atimi Vice President, Scott Michaels, was quoted in a Mobile Marketer article today; talking about the BlackBerry PlayBook and whether supporting Android apps will make it a serious contender in the tablet arena.
With many tablet manufacturers dropping prices or re-tooling their products to remain competitive with the iPad 2, RIM is pushing ahead with an April 19 release date in the US and Canada. Scott gives insight on what users and brands looking to develop for this space can expect from the Android-run apps.
Read More »Atimi Vice President, Scott Michaels on Global News at 6 tonight!
Submitted by Shannon M on Fri, 2011-03-25 15:20
In light of the recent launch of the iPad 2, Global News reporter, Elaine Yong wanted to get some insight on the nature of apps today and the local companies developing them. Elaine and her crew came into the Atimi office today to interview Vice President Scott Michaels and to take a look at some of our apps in action.
For the full story check out Global New at 6pm tonight. Or else I will post a link here when it becomes available.
Click the following link for more information on our recent app releases
Read More »Atimi Featured in Business in Vancouver
Submitted by Shannon M on Tue, 2011-03-22 15:34
Atimi ranked 22 on Business in Vancouver's list of the Biggest Software Companies in BC. Companies are ranked based on number of employee, and the list will appear in the March 22, 2011 edition of Business in Vancouver. Other notable companies on the list include, SAP Canada Inc, MacDonald Dettwiller and Associates Ltd, and Sophos.
Yoga at Atimi
Submitted by Shannon M on Tue, 2011-03-22 11:16
Atimi received a visit from the Vancouver Sun last Friday, when reporter Darah Hansen heard about our Friday noon-hour yoga sessions. For the past month, Vertical Sales Manager, Trevor Westerlund has been teaching beginner yoga to all interested Atimi staff.
The welcomed mid-day break is a chance for employees to get up and re-charge themselves. The general sentiment has been that employees feel energized after the sessions and end up being more productive the rest of the day!
Read More »New Releases of Canucks App
Submitted by Shannon M on Mon, 2011-03-21 15:52
It will be an exciting week for the Vancouver Canucks app with the update of the Blackberry app and brand new release of Canucks for Android.
The new Android app, released last week, boasts many of the popular features of the iPhone and Blackberry versions. Users can stay up to date on all things Canucks with real time scores, stats and standings, schedules, news, video on demand and in-app ticket purchasing. Then share it all through the social media plug-ins.
Read More »Atimi is attending Wavefront's BC Wireless Company Showcase & Reception on March 30, 2011
Submitted by Shannon M on Thu, 2011-03-17 11:46
Atimi has been invited to show off and demo a few of our most exciting projects at Waterfront’s B.C. Wireless Company Showcase & Reception on March 30, 2011.
Wavefront is a not-for-profit commercialization centre aimed at accelerating the growth of Canada’s wireless and new media companies. Wavefront improves speed-to-market and delivery of mobile applications and devices by providing emerging companies with training,
mobile industry advisory services and testing resources.
Using your app icon for marketing
Submitted by Scott Michaels on Mon, 2011-03-14 17:25
It is undeniable that the overall look and appeal of an application icon is extremely important. When browsing the App Store, on both a mobile device and desktop, all you really have to guide you is the name of the app and the icon. Based on those two pieces of information you have to decide if the app seems interesting enough to read more about and possibly download. Given that more than 50% of applications are purchased from an iPhone, iPad or iPod Touch and not a desktop, the icon plays a much bigger role in application search and selection.
Read More »