Blogs

The AT&T Developer Program is hosting a webcast on January 26th at 10am PST to explain their new Application Resource Optimizer (ARO). The ARO is a free diagnostic tool for analyzing the performance of your mobile applications. It can improve your apps’ performance by providing recommendations to help optimize efficiency, network impact, and battery utilization.

2011 proved to be a record-breaking and exciting year for mobile apps in general. This was especially true in the Health and Fitness category. And among the vast number of health and fitness apps that made it into the App Store in 2011, one stands out from the rest: P90X.

The P90X app has been dominating the Top Grossing and Top Paid apps lists since its release in November. It has also been featured by Apple on a number of occasions, including most recently in Apple’s "New Year New You" category.

In a press release from December 12th, Apple announced that over 100 million apps have been downloaded from the Mac App Store since it’s launch less than one year ago. Just as Apple revolutionized the way we interact with and download software for our mobile devices, they are now changing how the world purchases computer software.

Get ready to upsize your favourite official team apps, the Atimi built CanucksHD iPad app is live. Get your scores, news, photos, stats and locker room interviews flowing to your iPad.

"This is just the start!" Said Trevor Westerlund, vertical sales manager for major league sports."We are on our way to creating the best second screen experience possible for avid fans."

With the Christmas season upon us, brands in every industry are looking for ways to capitalize on the holidays – particularly in the mobile space. A lot of businesses are rushing to create a seasonal app that offers a fun or unique holiday feature – like carols, pictures or easy ways to shop and share, in an attempt to gain exposure during this festive time of year. However, many don’t understand that creating a seasonal app that lacks a plan for longevity is actually more damaging to brand equity than having not created an app at all.

Apple and hockey fans alike are loving The Chicago Blackhawks app as it tops Apple’s What’s Hot list in the sports apps category of the Canadian App Store. The app has also been highly reviewed by fans, with over 100 five-star ratings across the US and Canadian App Stores.

It’s now well into the 2011/2012 hockey season, and fans are anxious to stay on top of all the stats of their favorite players and teams. The New York Rangers are one of a number of teams to have a new official team app out this year, and fans are loving it! The New York Rangers app for iPhone is the top ranted NHL team app in the US App Store, and was featured by Apple.

Apple recently sent an email to developers whose apps were making inefficient use of iCloud’s backup settings. The email asked developers to review the amount and type of data the app was storing in its Documents folder, as iCloud backs up all app data stored in the Documents directory when the Documents & Data backup option is set to “On”. Seeing as this setting covers all apps, it is especially important to ensure that only documents and other data that are user-generated, or that cannot otherwise be recreated by the app, should be stored in the /Documents Directory.

Atimi Vice President, Scott Michaels will be part of a panel discussion, titled Tools of Engagement, at the second annual Merging Media conference on Friday October 28th. Also on the panel are; Jim Butteriss of Google, Steve Bocska of Pug Pharm, Moyra Rodgers of Magnify Digital, and Seth Shapiro of New Amsterdam Media.

The Official BC Lions app, which was released in early October, broke the Top 25 list of Top Free Sports Apps in the Canadian App Store. The BC Lions app is the most comprehensive and highest ranking CFL app available in the Canadian App Store. Other CFL teams to release iOS apps are the Edmonton Eskimos and Saskatchewan Roughriders, ranked 35th and 61th respectively.